It’s a staple of those cheesy and wellness holiday flicks: a massive Christmas tree sparkles, lights up snow blown snow, charming small town cottages, and the moment a couple share their first kiss. While some Hallmark Channel calling cards can be hard to find, not all of us can marry beautiful B&B owners! – Coachella Valley Tree Lighting Ceremonies still have the power to create winter magic for visitors
Seasonal events celebrate the biggest Christmas trees in the valley while incorporating family-friendly holiday activities, such as crafts, treats, and visits from Santa Claus. Some go the extra mile to encourage audience participation: At the El Paseo event, attendees are given flashing wands to wave when the tree lights up. La Quinta Resort & Club offers its guests sheet music for their guests to sing along with the singers.
With so many ceremonies from last year canceled, scaled down or virtualized due to the pandemic, event planners and attendees are eager to restore the tradition. “Numerous [of our guests] come out year after year around this time, ”says Chris George, Marketing Director at La Quinta Resort & Club. “There is an added excitement [this year] because people can celebrate the holidays together and feel that sense of belonging.
For those who work in the realization of the ceremonies, the ahhh! who roars from the crowd at the sight of the twinkling lights is a reward for their efforts. “I was born and raised in this city,” says Jacob Garcia, who started as an intern for the city of La Quinta and worked his way up to an executive assistant, a role that allows him to create community development events. “It’s like helping my own backyard to thrive and grow. “
La Quinta Resort & Club,
The shops of El Paseo,
City of La Quinta,
La Quinta Civic Center Park
Palm Springs Aerial Tramway,
Mayor’s tree lighting,
Cathedral city civic center square